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Biotech Networks was founded in California 2008 and the organization connects professionals globally between geographic clusters of companies and researchers in 12 hubs throughout the United States. Biotech Networks hubs are an important resource for events, news, and jobs, and more than 110,000 professionals follow and engage with the organization.
*BN has 12 geographical hubs and 1 parent website/social media “hub,” totaling 13 altogether.
The organization’s extensive reach empowers any company or organization to easily and flexibly leverage content about their products and services to generate high value leads in diverse geographic regions. Biotech Networks founder Mary Canady is a marketing thought leader and optimizes all advertising to maximize demand and lead generation opportunities for your brand. Follow our 3-steps below to get started, and consider becoming a Biotech Networks Partner to save money while strengthening your brand presence throughout the year and across the US. Based on the number of followers each network engages with, they are grouped into pricing tiers. Pricing is tiered according to the size/number of followers for each of the networks, as shown below. Download detailed Biotech Networks community demographics here (PDF). To get started reaching the community, fill out the form at the bottom of this page.
We’ve always appreciated the power of connecting life science professionals online, and 2020 gave us the opportunity to expand with virtual hubs across the US and online events connecting our followers. Behind the scenes, we’re leveraging cutting edge tools to provide our followers with trending news and the most comprehensive biotech job board available.
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Step 1: Choose Your Audience by Tier
Biotech Networks hubs vary by the size, age, and number of followers. In order to help you easily pinpoint the life science professionals you need to reach with your message. We’ve categorized our hubs into 3 tiers which are shown below and referenced in the pricing tables below. Note that the tier pricing is for each hub individually, so for example if you want to reach life scientists in San Francisco and Boston, the prices will be additive. However, we will provide you discounts for bundling more than one tier and/or product combination. You can also reach Biotech Networks global followers with Tier 1 pricing, which represents a significant discount compared to advertising to each hub individually. To get started, fill out the form at the bottom of this page.
Tier 1: All Biotech Networks Hubs
110K Followers
Tier 2: Established Hubs
10K-49K Followers Per Hub
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Tier 3: Emerging Hubs
200-10K Followers Per Hub
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Step 2: Choose Your Sponsorship
Biotech Networks has many channels for you to reach your target life science audience. Choose from the options below and note that we discount every package so that you can economically and synergistically reach your leads with your message. To get started, fill out the form at the bottom of this page.
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Event Sponsorship Opportunities
In 2023, Biotech Networks embarked on their US Tour to reach all hubs by the end of 2024 with our patent-pending Scientific Speed Networking™ event format. See the event schedule below with pricing, details and other sponsorship options are at the bottom of this section.
Attendance for BN events ranges from 80-120 high quality life science professionals. Sponsorships are limited to up to 5 premier, uniquely themed sponsorships based on registrant interests (see image at right), and these themes which are incorporated into the Scientific Speed Networking format. For example the Premier Drug Development Event sponsors will have a literature table and also lead the drug development themed networking. Premier sponsors also benefit from BN’s broad reach across the US, as each is promoted to all of our subscribers and followers. Detailed 2024 event benefits are below.
2024 Premier Event Sponsorship Benefits
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Premier Event Sponsors host a literature table (red arrow) and they also lead networking activities at themed table (circled sign shows theme). Themes are based on registrants’ interests. Choice of Drug Discovery, Drug Development, or your own topic (such as Medical Devices, etc., invite your top leads to the event)
- Linked logo on website as “Drug Discovery Sponsor”, etc. and all pre-event emails (Monthly newsletter to 30K subscribers, dedicated e-blast to 5K+ regional subscribers)
- Literature table at event
- 3 minutes at microphone
- Event signage logo placement
- Distribution of promotional items/fliers/postcards on themed networking tables
- 3 social media posts thanking individual sponsor
- 3-5 free passes ($105-$175 value)
- Price: $1475-$1975
| Event Date | Location | Conference or Region | Sponsorship Cost |
|---|---|---|---|
| 1/8/2024 | San Francisco | JP Morgan/Biotech Showcase | $1975 |
| 2/2024 | Raleigh/Durham | North Carolina Region | $1475 |
| 2/2024 | Atlanta or Orlando | Florida-Georgia Hub | $1475 |
| 3/2024 | Seattle, WA | Seattle Hub | $1475 |
| 3/25/2024 | San Antonio, TX | ASBMB | $1475 |
| 4/8/2024 | San Diego | AACR | $1975 |
| 5/6/2024 | Chicago | Immunology | $1975 |
| 5/14/2024 | Boston | PEGS | $1475 |
| 6/4/2024 | San Diego | BIO | $1975 |
| 7/2024 | San Francisco | San Francisco Hub | $1475 |
| 7/29/2024 | Philadelphia | Alzheimer's | $1475 |
| 8/2024 | Washington, DC | DC Maryland Virginia Hub | $1475 |
| 8/19/2024 | Denver | ACS Fall | $1475 |
| 9/24/2024 | Boston | Boston Biotech Week | $1475 |
| 10/2024 | Los Angeles | LA Biotech Week | $1475 |
| 12/2024 | San Diego | Antibody Engineering | $1475 |
Event Sponsorship
| Item | Description and Materials Needed | Tier 1 Price* | Tier 2 Price* | Tier 3 Price* | Content Creation |
|---|---|---|---|---|---|
| Event Sponsorship (In Person or Virtual) | In Person: Table display near registration, linked logo on website, business card leads with $50 raffle item, 2 passes to event. Virtual: 5 minute presentation at main stage, event attendee emails with $50 raffle item. | $775 | $675 | $575 | NA |
| Premier Sponsorship (In Person, Hybrid or Virtual) | Includes benefits of table sponsorship with 5 minute stage presentation, premier logo placement, 4 passes to event. Virtual: 10 minute presentation at main stage, event attendee email addresses/leads. | $1975 | $1475 | $1475 | NA |
| Biotech Networks Webinars | Professionally produced webinar including promotion, hosting, and 2 dedicated email blasts to relevant Biotech Networks hubs. Company provides speaker and presentation/content, can be pre-recorded. | $5,750 | $4,750 | $3,750 | Contact Us |
| Custom Events | Contact us about in-person or virtual event planning, hosting, and promotion. | Contact Us | Contact Us | Contact Us | NA |
| Virtual Career Fairs | Meet hundreds of candidates at our virtual career fairs and get exposure for your jobs on corresponding website hubs and social media. Company provides booth setup including images and copy, job listings, and representatives at event. | $2,275 | $1,750 | $1,275 | NA |
| Dedicated Virtual Career Fairs | Biotech Networks will help you hire candidates more quickly with a bespoke career fair. | $7,750 | $5,750 | $3,750 | NA |
| *All prices are subject to change without notice. | |||||
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Email Marketing: Reach the Inbox
Email remains a great way to reach life science professionals, and Biotech Networks is a very trusted resource, resulting in high open and click through rates. As always, you have many options to reach our subscribers, and you’ll receive metrics after your campaign runs. BN sends 2 weekly emails, as shown below:
- Newsletter & Dedicated Email Blasts, 42K+ Subscribers: Newsletter is sent the 1st week of every month to all subscribers. Dedicated Email Blasts are sent every 2nd, 3rd, and 4th Wednesday of the month and can be regionally targeted. The Dedicated email blast materials can be a word document or html, and is one of our most popular products, perfect to advertise events and product launches. See example BN newsletter here and dedicated email blasts here, here and here.
- Biotech Networks Briefs, 2K+ Subscribers: Sent every Friday with trending news. Although this email has a smaller subscription list, open rates are 40-50%. See example email here. Regional emails sent:
- US Briefs
- US West Coast Briefs
- US East Coast Briefs
Email Marketing Opportunities
| Item | Description and Materials Needed | Tier 1 Price* | Tier 2 Price* | Tier 3 Price* | Content Creation |
|---|---|---|---|---|---|
| e-Newsletter Top Banner | Static image format. Specifications: 468 W X 60 or 728 W X 90 H. | $475 | NA | NA | $250 |
| e-Newsletter Middle or bottom banner | Static image format. Specifications: 468 W X 60 or 728 W X 90 H. | $375 | NA | NA | $250 |
| e-Newsletter item | Company provides copy (80 words), title, call to action, one image, and link. | $575 | NA | NA | $250 |
| Dedicated Email Blast | Dedicated e-Blast to monthly subscribers. 100-300 words of copy and subject, subheader/teaser, title, call to action, links and 1-3 images OR html and subject. | $1,675 | $1,275 | $775 | $250 |
| Biotech Networks Briefs | Banner: Static image format. Specifications: 468 W X 60 or 728 W X 90 H. Text Ad: 25-50 words of copy including link. | $575 | $375 | $275 | $250 |
| *All prices are subject to change without notice. | |||||
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Website Advertising: Global to Hyperlocal
Biotech Networks 13 websites (12 hubs + Biotech Networks main website) offer a unique opportunity to get both global and hyperlocal exposure for your product, news, or jobs. With 50K monthly page views across the US, you can improve your demand generation/branding or announce news, events, and product launches. We’ll provide guidance on which placements are best to meet your objectives, and detailed statistics during your campaign so you can optimize your results.
Banner Ads: Banner advertisements are great for branding or events and give you the flexibility to reach any subset or all of our website visitors with one message with impression and clickthrough metrics provided. Because of the highly targeted nature of our websites and the high engagement of our viewers, you’ll receive higher than average clickthrough rates on your banner advertisements.
Featured News & Jobs: Biotech Networks publishes an average of 300 news items and job postings per day from our sophisticated content engine, making us the leading provider of information for life science professionals. Ensure that your news, events or jobs reach them and stand out from your competition by posting them as a featured item on all or a subset of our websites. Your item will be on the top of the website’s front page for a month, emailed every week via our newsletter and BN Briefs, and shared to corresponding social media channels.
| Item | Description and Materials Needed | Tier 1 Price* | Tier 2 Price* | Tier 3 Price* | Content Creation |
|---|---|---|---|---|---|
| Top Banner Advertisement: top right, all pages, non-exclusive (3 maximum) | 30-day full width of header minus logo; jpg, gif, html5, javascript formats accepted. Specifications: 728 W X 90 H. | $675 | $475 | $275 | $250 |
| Top Sidebar Square Advertisement, all pages, non-exclusive (5 maximum) | 30-day full width of sidebar; jpg, gif, html5, javascript formats accepted. Specifications: 300 W X 300 H. | $475 | $275 | $175 | $250 |
| Sidebar Lower or bottom square ad, all pages, non-exclusive (5 maximum) | 30-day full width of sidebar; jpg, gif, html5, javascript formats accepted. Specifications: 300 W X 300 H. | $325 | $175 | $175 | $250 |
| Bottom banner (3 maximum) | 30-day width of page/post; jpg, gif, html5, javascript formats accepted.728 W X 90 H or 468 W X 60 H | $475 | $275 | $175 | $250 |
| News Item | Posting of company press release on website and social media. Specifications: link or press release text. | $175 | $175 | $75 | $375 |
| Featured News Item | Posting of company press release on website and social media. Specifications: link or press release text. | $375 | $275 | $175 | $375 |
| Featured job posting | 30-day full job description linked to website or contact email, highlighted as ‘featured job’ on website on sidebar & first page. Emailed to weekly subscribers for 30 days and shared via LinkedIn and Twitter. Submit text, word document, link or fill out form. | $100 | $50 (Except SDBN, Price is $100) | $50 | NA |
| Job banner (3 maximum) | 30-day banner between highly visible job page, will repeat on all pages; jpg, gif, html5, javascript formats accepted. 468 W X 60 H | $375 | $275 | $175 | $150 |
| Calendar Listing | Posting of event on BN calendar. Submit Google calendar, ics file, event link, or word doc. | $175 | $75 | $50 | NA |
| *All prices are subject to change without notice. | |||||
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Social Media: Economically Reach Our 110K+ Followers
We have been strong proponents of building our social media following since our founding in 2008, resulting in 110K followers and 360K+ monthly social media impressions. If you’re looking for an economical way to reach the BN community, consider purchasing social media updates to all or a subset of our accounts.
Social Media Marketing Opportunities
| Item | Description and Materials Needed | Tier 1 Price* | Tier 2 Price* | Tier 3 Price* | Content Creation |
|---|---|---|---|---|---|
| Promoted Social Media Post | Text, link, and optional image posted to 1 BN social media channel. Client provides materials per channel guidelines. Promoted with $50 budget, statistics provided. | $200 | $100 | $100 | $50 Text/$100 Image |
| Social Media Post | Text, link, and optional image posted to 1 BN social media channel. Client provides materials per channel guidelines. | $100 | $75 | $50 | $50 Text/$100 Image |
| Reshared Social Media Post | Client provides link to social media post which is shared to 1 social media channel. | $50 | $25 | $25 | $50 Text/$100 Image |
| *All prices are subject to change without notice. | |||||
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Custom/Marketing: Leverage Our Expertise to Grow and Reach the BN Community
Biotech Networks and our sister life science marketing consultancy Comprendia have worked with more than 250 biotech companies over 15 years to catalyze their growth. Leveraging our expertise and our extensive reach is a winning combination to reach your objectives, whether you’re a startup or a multinational corporation.
Custom/Marketing Services
| Item | Description | Price Range |
|---|---|---|
| Biotech Networks Webinars | Professionally produced webinar including promotion, hosting, and 2 dedicated email blasts to relevant Biotech Networks hubs. Company provides speaker and presentation/content, can be pre-recorded. | $5,750-$9750 |
| Custom Events | Contact us about in-person or virtual event planning, hosting, and promotion. | $7,750-$14,750 |
| Dedicated Virtual or In Person Career Fairs | Biotech Networks will help you hire candidates more quickly with a bespoke career fair. | $3,750-$12,750 |
| Press Release | Biotech Networks can write and/or distribute your press release via a recognized news outlet and also share it via our channels. | $1,275-$2,475 |
| Writing Services | The BN team will learn your objectives and needs for written content and provide PhD-level written content for the BN website or your company's needs. | Varies |
| Custom Content Engine Feed | Custom life science news feed based on our proprietary Content Engine technology. Choose the topics, sources, frequency and delivery. Our Content Engine powers all of our website, social media, and email feeds, and a custom news feed can be used for business intelligence or email/social media sharing purposes. | $975-$2,975 |
| Marketing Plan | Our team will rely on our extensive experience in the life sciences sectors and evaluate your company's objectives and resources. We will provide a detailed and solid plan so you can build your brand's presence, generate leads, and meet revenue goals. | $7,750-$14,750 |
| Marketing Audit | An evaluation of your company's current marketing efforts provided with a list of cost-effective strategies and tactics designed to complement and invigorate your marketing programs. | $4,750 |
| *All prices are subject to change without notice. | ||
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Step 3: Get Started
Fill out the form below to let us know which life science professionals you need to reach, and how, and we’ll tailor a package to meet your needs. Interested in establishing your brand and saving money? Click here to learn about the Biotech Networks Partner Program.
